Online SME Academy
It is now possible to learn from industry’s practitioners – anytime, anywhere! Actionable insights by subject matter experts are now packed into bite-sized online classes. From accounting, to balancing social impact and profit, to crisis comms management, we bring you the ABCs on how to run and grow your business.
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Balancing Social Impact and Profit
Claire Wong
Head of DBS Foundation, DBS BankHow can SMEs introduce purpose and social impact to what they do? Go through best practices and small steps you can take to transform your business for good.
×Balancing Social Impact and Profit
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Branding for SMEs
Myrna Poon
COO, Group Strategic Marketing & Communications, DBS BankWhat are some myths about branding? Why is it important to find the right personality to represent your brand? Learn how to approach branding with these industry tips.
×Branding for SMEs
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Introducing Innovation into your Business Model
Bidyut Durma
Executive Director, Head of Innovations, DBS BankUnderstand how to create a proposition that is unique to your company – find your business’ edge with this model.
×Introducing Innovation into your Business Model
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Public Relations 101
Jean Khong
Senior Vice President, Group Strategic Marketing and Communications,
DBS BankPR is a strategic communications tool, and can be more powerful than advertising when executed well. Understand what PR really is and get tips on how you can get started.
×Public Relations 101
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HR is the Strategic Business Function
Renee Lim
Team Head, HR Relationship Management, DBS BankWhen Human Resource is applied effectively, its value and positive impact are undeniable. We share some insights right here!
×HR is the Strategic Business Function
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Video Marketing 101
Krishna Kota
Senior Vice President, Brand and Media Amplification, Group Strategic Marketing and Communication,
DBS BankWith adequate knowledge about its usage, videos can be an incredibly useful role in your marketing plan. Check out these best practices for more inspiration!
×Video Marketing 101
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Social Media Engagement 101
Cheryl Ng
Lead for Communities management team, Consumer Banking, DBS BankBuilding and maintaining an online community is no small feat, we share some potential pitfalls so you don't have to.
×Social Media Engagement 101