DBS/POSB to provide SGD 23 million worth of savings and support to customers and beneficiaries with SG60 initiatives

Singapore.12 Jul 2025

The SGD 3 cashback in heartland shops, hawker stalls and wet markets can be redeemed every Saturday from today till 27 September


The year-long benefits also include SGD 0.60 meal deals and a DBS Foundation nutritional and mental well-being programme for vulnerable seniors


Singapore, 12 Jul 2025 - To commemorate the nation’s 60th birthday and help ease living and business costs, DBS/POSB is providing SGD 23 million worth of savings and support to its customers and beneficiaries via the bank’s year-long SG60 initiatives.


[From left] Sharon Tan, Head of SME Banking, DBS; Joey Pang, Chief Operating Officer, DBS Singapore; Nelson Neo, Head of POSB; Lim Him Chuan, DBS Singapore Country Head; Deputy Prime Minister and Minister for Trade and Industry Gan Kim Yong; Yeo Wan Ling, Member of Parliament for Punggol GRC; Janil Puthucheary, Senior Minister of State for Education & Sustainability and the Environment; and Calvin Ong, Head of Consumer Banking, DBS Singapore, at the launch of the DBS/POSB SG60 Pop Up, part of the series of community engagement roadshows that the bank is running this year.


DPM Gan Kim Yong using PayLah! for a purchase at One Punggol hawker centre.


DPM trying out the ‘Spin the Wheel’ game at DBS/POSB’s first SG60 Pop Up event.


From today to 27 September, the first 160,000 people who make purchases via DBS PayLah! every Saturday at over 22,000 participating hawker stalls, wet markets and heartland shops will be able to redeem up to SGD 3 in cashback rewards. In addition, POSB debit and credit cardmembers will enjoy SGD 0.60 and SGD 6 meal deals at participating food and beverage outlets.

Besides helping customers to save more on their expenses, the bank is also curating multi-generational experiences with complimentary sunset sailboat rides in Marina Bay and tours for seniors at the newly reopened DBS Singapore Gallery at the National Gallery.

First launched in March, the pipeline of SG60 initiatives includes SGD 0.60 grocery and meal deals; measures to reduce mortgage payments; waivers and cashback benefits for heartland merchants; and a DBS Foundation nutritional and mental well-being support programme for vulnerable seniors. Between March and June, POSB cardmembers enjoyed more than SGD 1 million worth of savings on rice and oil from Sheng Siong supermarkets.

Reinforcing the bank’s longstanding commitment to support its customers and the community, these initiatives are aimed at helping customers to stretch their dollar and alleviate their financial stress. For instance, DBS was the first corporate in Singapore to offer weekly hawker meal subsidies (via PayLah!) in 2023, as part of the bank’s suite of support measures for customers amid rising everyday expenses. Last year, the bank subsidised over SGD 14 million worth of everyday purchases and hawker meals in the heartlands.

Said Lim Him Chuan, Singapore Country Head, DBS, “DBS has been an integral part of Singapore’s nation-building over the past 60 years. We were formed to finance Singapore's industrialisation, and over the years, have supported the growth of new and existing businesses, and also the community. Through good and tough times, generations of Singaporeans have placed their trust in us, something we are committed to upholding. So, in this SG60 year that is also marked by heightened uncertainty, our hope is that our measures can help ease cost of living concerns and make a difference to our customers and beneficiaries.”

Details of the bank’s suite of SG60 initiatives were shared at the DBS/POSB “SG60 Pop Up” community event at One Punggol on 12 July 2025, where Deputy Prime Minister and Minister for Trade and Industry Gan Kim Yong, Senior Minister of State for Education & Sustainability and the Environment Janil Puthucheary, and Member of Parliament (Punggol GRC) Yeo Wan Ling, interacted with event participants.

Throughout the year, the bank will continue to revitalise the neighbourhoods through its POSB “Support Our Heartlands” community engagement efforts. This includes scaling digital and financial literacy carnivals and Getai roadshows to more neighbourhoods, ensuring that anti-scam and financial literacy education is more accessible and convenient for everyone.


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APPENDIX

DBS/POSB’s SGD 23 million savings and support package that aims to:


1) Ease everyday expenses & living costs

PayLah! SGD 3 cashback initiative every Saturday12 July 2025 to 27 September 2025
SGD 0.60 F&B deals at Old Chang Kee, BreadTalk, Toast Box and Polar Puffs and Cakes1 July 2025 to 30 September 2025
POSB HDB 3-year fixed mortgage package with fixed rate from 2.28%; existing homeowners who refinance will receive SGD 2,000 with minimum loan of SGD 200,000
Ongoing
Salary credit:  
  • For Singaporeans, register & credit salary to any DBS/POSB account and get rewarded with SGD 300 cash 
  • For Full-Time National Servicemen (NSFs), honouring their service in celebration of SG60 – enjoy the SGD 300 cash reward by crediting a minimum of SGD 500 monthly NS allowance 



Between 1 July 2025 to 31 December 2025



Ongoing
SGD 0.60 deals for rice (1kg pack) and oil (500ml bottle) at Sheng Siong Supermarket15 March 2025 to 30 June 2025

2) Defray business costs


Enhanced Heartland Merchant Banking Package offering SGD 1,880 worth of support benefits:
  • 6 months’ free NETS terminal fees (worth SGD 300)
  • 6% cashback for spends on Business Advance+ Debit Card
  • Free GIRO and FAST payments worth up to SGD 420
  • SGD 60 cashback (minimum daily balance of SGD 20,000 over 3 months)
  • 60% off processing fees for working capital loans
  • First year waiver on account fees and no minimum balance







Ongoing

3) Uplift vulnerable communities/seniors


DBS Foundation’s Nutrition and Social Connection programme to support 6,000 vulnerable seniors across 12 ageing towns over two years:
  • Every week: Provision of twice weekly nutritious meals
  • Every month: Befriending of seniors via bonding and enrichment activities by bank’s 14,000 employees
  • Every quarter: Bank employees will also engage seniors by accompanying them on supermarket shopping trips where they can purchase SGD 60 worth of groceries and household essentials for free







From August 2025 to August 2027

4) Curate multi-generational experiences


Exclusive SG60 partnerships with Mandai Wildlife Reserves:
  • SGD 60 for 2 admission tickets to either Singapore Zoo & River Wonders
  • Early access to new experiences: Colugo Camp launch, Rainforest Wild Asia
  • Kids learning experience at Zoo School





Until 31 August 2025
Complimentary sunset sail rides for members of the publicFriday evenings from September 2025
Free programmes showcasing Singapore arts, poetry and film for members of the public at DBS Foundation Outdoor Theatre at the Esplanade
Every weekend
Tours for seniors at the newly re-opened DBS Singapore Gallery at the National GalleryEvery weekend from August 2025
POSB ‘Support Our Heartlands’ Getai roadshows and financial literacy carnivalsOngoing

 

 



About DBS
DBS is a leading financial services group in Asia with a presence in 19 markets. Headquartered and listed in Singapore, DBS is in the three key Asian axes of growth: Greater China, Southeast Asia and South Asia. The bank's "AA-" and "Aa1" credit ratings are among the highest in the world.

Recognised for its global leadership, DBS has been named “World’s Best Bank” by Global Finance, “World’s Best Bank” by Euromoney and “Global Bank of the Year” by The Banker. The bank is at the forefront of leveraging digital technology to shape the future of banking, having been named “World’s Best Digital Bank” by Euromoney and the world’s “Most Innovative in Digital Banking” by The Banker. In addition, DBS has been accorded the “Safest Bank in Asia“ award by Global Finance for 16 consecutive years from 2009 to 2024.

DBS provides a full range of services in consumer, SME and corporate banking. As a bank born and bred in Asia, DBS understands the intricacies of doing business in the region’s most dynamic markets.

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With its extensive network of operations in Asia and emphasis on engaging and empowering its staff, DBS presents exciting career opportunities. For more information, please visit www.dbs.com.