Bank DBS Indonesia underscores need for a different kind of bank in a post-pandemic world | Bahasa

Bank DBS Indonesia is more than a bank; it’s a startup, a tech company, and an eco-warrior
Indonesia, 18 Jul 2022 - To realise its “Best Bank for A Better World” vision, Bank DBS Indonesia has once again brought out the “Live more, Bank less” campaign to provide hassle-free banking services for customers – emphasising DBS’ belief that a different kind of bank is needed in a post-pandemic world. Bank DBS Indonesia is more than a bank; it’s a startup, a tech company, and a champion of environmental sustainability and social justice. In line with the growing need for easy, convenient and safe banking services, physical banking facilities are increasingly being replaced by advanced banking technologies. Customers increasingly need services that are connected to and meet their mobility needs while still prioritising customer data security in transactions. The launch of the campaign coincided with the anniversary of DBS Bank’s operations in Indonesia since 1989.

The “Live more, Bank less” campaign underlines Bank DBS Indonesia's conviction that the post-pandemic world needs a different kind of bank – one that focuses more on technological innovation and sustainability. Bank DBS Indonesia has initiated technological breakthroughs in the banking industry and continues to make efforts to intensify efforts to make the bank a visionary technology company that offers modern financial services. At the same time, Bank DBS Indonesia continues to increase its contribution to efforts to tackle environmental sustainability issues in accordance with the objectives of its establishment. The campaign will be rolled out in six countries, namely Singapore, China, Taiwan, Hong Kong, India, and Indonesia.

Paulus Sutisna, President Director, PT Bank DBS Indonesia, said, "The tagline 'Live more, Bank less', which was launched in 2018, has positioned DBS Group as one of the leaders in digital transformation in banking in Asia, including Indonesia. Through the implementation of smart, intuitive, and innovative flagship digital banking services, customer-focused digital banking is considered very relevant today, driven by the rapid adoption of technology in all sectors, including the financial industry. This has also encouraged Bank DBS Indonesia to continue to evolve into a technology company while giving positive contributions to economic growth, society, and the environment, not confined to its role as a traditional banking institution.”

The commitment was born out of the realisation that the world is increasingly becoming digital, a dramatic acceleration in digital consumption, as well as a growing conviction that urgent actions should be taken to tackle climate change and social injustice.


Being a different kind of bank

The campaign encapsulates several aspects of how Bank DBS Indonesia realises its dream of becoming a different kind of bank:

  • Build trust through cutting-edge services and technology
    DBS Group was named the “Safest Bank in Asia” by Global Finance for 13 consecutive years, from 2009 to 2021. DBS Group earned the recognition thanks to its security features, namely fast and secure verification using Dukcapil’s biometric authentication system, as well as Portfolio Advisory & Enablement Tool (PAET-Lite), a dashboard that can be accessed in real-time to analyse customer portfolios. As a trusted institution, Bank DBS Indonesia offers security of transactions, including Personal Identification Number (PIN) and One-Time Password (OTP) to maintain customer confidentiality.

 

  • Inculcating a startup culture
    In Indonesia, as elsewhere in the world, emerging technologies such as artificial intelligence (AI) and machine learning (ML) continue to evolve and reshape the financial industry. Bank DBS Indonesia continues to foster a startup culture and equips employees with digital skills to nurture the spirit of innovation and entrepreneurship. Bank DBS Indonesia continues to develop AI and ML-based data to provide insights for customers through investment alerts and recommendations based on their risk profile.

 

  • Advancing the sustainability agenda
    Apart from its primary role as your best financial friend, Bank DBS Indonesia also prioritises meaningful actions on climate change. To support the commitment to sustainability issues, Bank DBS Indonesia has three sustainability pillars, namely Responsible Banking, Responsible Business Practice and Creating Impact Beyond Banking. As a sustainability advocate, DBS Group offers banking products that encourage customers to integrate Economic, Social and Governance (ESG) aspects into their business and accelerate the transition into more environmentally friendly companies. Banking products that focus on sustainability include green-linked loans, sustainability-linked loans, transition financing, and Green Savings.

    As a realisation of the sustainability pillar, Creating Impact Beyond Banking, Bank DBS Indonesia launched several activities through the #MakanTanpaSisa campaign to encourage all levels of society to reduce the impact of food waste by finishing their plate. These activities include education on how to use imperfect food ingredients and processing food waste into compost. Until the end of 2021, Bank DBS Indonesia managed to save 20 tons of food, and plans to save around 26 tons by 2022.

 

 

  • Committing to continuous innovation
    Through innovation to present an intelligent way of banking, Bank DBS Indonesia’s digital capabilities make it easier for corporate customers and consumers to maximise the bank’s digital service, “This is DBS digibanking”.

    For corporate customers, the Application Programming Interface (API) is integrated into the DBS MAX QRIS, DBS RAPID, and DBS IDEAL solutions that combine interconnectivity, rapidity and digitalisation. These features make it easier for customers to make instant payments and collections, gain real-time information, and to optimise workflow. In addition, the digibank by DBS application allows customers to perform all banking activities at their fingertips, such as creating an account, top-up e-wallet, paying monthly bills, transferring foreign currencies, applying for unsecured credit (KTA), creating digital credit cards with approval in only 60 seconds, and opening digital deposit and investment accounts. One of the newest features of digibank by DBS is smart notification that provides curated information about market trends and a digital advisor that offers investing consultancy service supported by digital financial tools, such as Infovesta’s mutual funds scoring and goal calculator. All of these features make Bank DBS Indonesia “More like a personalised assistant, less like a bank”.


For more information about the “Live more, Bank less” campaign, please visit go.dbs.com/id-livemorebankless and follow @dbsbankid on Instagram and Facebook www.facebook.com/dbs.id/

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About DBS

DBS is a leading financial services group in Asia with a presence in 18 markets. Headquartered and listed in Singapore, DBS is in the three key Asian axes of growth: Greater China, Southeast Asia and South Asia. The bank's "AA-" and "Aa1" credit ratings are among the highest in the world.

Recognised for its global leadership, DBS has been named “World’s Best Bank” by Euromoney, “Global Bank of the Year” by The Banker and “Best Bank in the World” by Global Finance. The bank is at the forefront of leveraging digital technology to shape the future of banking, having been named “World’s Best Digital Bank” by Euromoney and the world’s Most Innovative in Digital Banking by The Banker. In addition, DBS has been accorded the “Safest Bank in Asia” award by Global Finance for 13 consecutive years from 2009 to 2021.

DBS provides a full range of services in consumer, SME and corporate banking. As a bank born and bred in Asia, DBS understands the intricacies of doing business in the region’s most dynamic markets. DBS is committed to building lasting relationships with customers, as it banks the Asian way. Through the DBS Foundation, the bank creates impact beyond banking by supporting social enterprises: businesses with a double bottom-line of profit and social and/or environmental impact. DBS Foundation also gives back to society in various ways, including equipping communities with future-ready skills and building food resilience.

With its extensive network of operations in Asia and emphasis on engaging and empowering its staff, DBS presents exciting career opportunities. For more information, please visit  www.dbs.com.