DBS Hong Kong first to transform customer experience under new personal-lending portfolio guidelines | 繁體

Hong Kong, 29 Oct 2018 - In a groundbreaking first, DBS Bank (Hong Kong) today announced that applying for personal loans and credit cards is now as easy, quick and simple as showing a Hong Kong identity card. go.dbs.com/hk-personal-loan-en

This first-in-market innovation transforms the customer experience by eliminating the hassle of having to produce proof of income and address, and is the latest in DBS Bank (Hong Kong)’s pioneering efforts to transform the way banks serve, engage and interact with customers through FinTech innovation.

With this new smart banking solution, DBS Bank (Hong Kong) is the first to support the Hong Kong Monetary Authority’s New Personal-Lending Portfolio guidelines, which allow banks to adopt innovative technology to manage credit risks related to the personal lending business. Employing a sophisticated income estimation model, DBS Bank (Hong Kong) leverages big data and consumer behaviour analytics to assess an applicant’s income.

Ajay Mathur, Managing Director and Head of Consumer Banking Group and Wealth Management, Hong Kong, at DBS Bank (Hong Kong), said, “In today’s rapidly evolving FinTech landscape, DBS Hong Kong continues to push the boundaries of what is possible. We believe this innovation revolutionises the customer experience, not only by eliminating real pain points in the current application process, but by enabling customers to truly live more, bank less, anywhere and anytime. This is a giant leap forward for DBS Hong Kong, our customers and the industry.”

 

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About DBS

DBS is a leading financial services group in Asia, with over 280 branches across 18 markets. Headquartered and listed in Singapore, DBS has a growing presence in the three key Asian axes of growth: Greater China, Southeast Asia and South Asia. The bank's "AA-" and "Aa1" credit ratings are among the highest in the world.

Recognised for its global leadership, DBS has been named “Best Bank in the World” by Global Finance. The bank is at the forefront of leveraging digital technology to shape the future of banking, having been named “World’s Best Digital Bank” by Euromoney. In addition, DBS has been accorded the “Safest Bank in Asia” award by Global Finance for ten consecutive years from 2009 to 2018.

DBS provides a full range of services in consumer, SME and corporate banking. As a bank born and bred in Asia, DBS understands the intricacies of doing business in the region’s most dynamic markets. DBS is committed to building lasting relationships with customers, and positively impacting communities through supporting social enterprises, as it banks the Asian way. It has also established a SGD 50 million foundation to strengthen its corporate social responsibility efforts in Singapore and across Asia.

With its extensive network of operations in Asia and emphasis on engaging and empowering its staff, DBS presents exciting career opportunities. The bank acknowledges the passion, commitment and can-do spirit in all of our 26,000 staff, representing over 40 nationalities. For more information, please visit www.dbs.com.