digibank holds #4Better Festival to celebrate 4th anniversary | Bahasa
digibank by DBS encourages people to level up financial management strategies for a better future
Leo Koesmanto, Managing Director, Head of Digital Banking, PT Bank DBS Indonesia, said, “digibank by DBS is grateful for the trust of customers who have accompanied us in our journey over the past four years. As a pioneer of digital banking in Indonesia, we strive to provide a pleasant experience (joyful experience) for customers by streamlining banking processes so that they can be easily accessed anytime and anywhere.”
To celebrate its fourth anniversary, digibank by DBS held the #4Better Festival on August 29, 2021 virtually via Zoom and YouTube Live Streaming. This event, an embodiment of digibank by DBS’s commitment, was divided into four segments, namely #4Better Living, #4Better Style, #4Better Cuan, and #4Better Nation.
The #4Better Festival presented Indonesian creative industry players, namely actor and comedian Edric Tjandra, chef Devina Hermawan, presenter and designer Ivan Gunawan, and musician Maliq D'essentials.
Below are the highlights of the excitements of digibank by DBS’s fourth anniversary celebration:
- #4Better Living culinary session: Change the overall flavour with one ingredient
This live cooking class featured chef Devina Hermawan who shared her favourite recipes to increase appetite and joy at home. This event also featured actor and comedian Edric Tjandra and Head of Card Business, PT Bank DBS Indonesia, Ari Lastina, who explained digibank by DBS as an important point that supports customers' financial activities for a better life. Just as one ingredient can make a delicious meal, the digibank by DBS application can be the key element that allows customers to manage every aspect of their finances.
- #4Better Style dress-up session: Mix and match for a stylish look
Taking fashion as the theme, the #4Better Style session featured presenter and designer Ivan Gunawan and actor and comedian Edric Tjandra who shared fashion tips for looking stylish. Ivan and Edric said that to look good, everyone just needs to understand how to mix and match the clothes they already have in their wardrobe. In this session, Head of Unsecured Loan, PT Bank DBS Indonesia, Sonja Kristianti, explained how digibank by DBS helps customers maximise their funds so that they can be better managed.
- #4Better Cuan financial session: Making smart choices in the midst of a pandemic
Presenting Ivan Gunawan, this session focused on how the pandemic has shaken people’s financial wellbeing, and discussed ways for people to manage their finances by putting their money in an investment account. Managing Director, Head of Digital Banking, PT Bank DBS Indonesia, Leo Koesmanto, and Head of Investment Product and Advisory, PT Bank DBS Indonesia, Djoko Soelistyo, were also present to discuss how digibank by DBS helps customers by providing guidelines for managing their finances by setting up investment accounts so that customers can make prudent financial decisions for a better life.
- #4Better Nation music and donation session: Celebrating anniversary with music and donations
digibank by DBS believes that music and donations can bring joy in difficult times. As the highlight of the anniversary celebration, digibank by DBS collaborated with Foodbank of Indonesia (FOI), a non-profit organisation, to donate IDR 10,000 for every registration entered at the #4Better Festival. In this session, Senior Vice President, Consumer Banking Marketing Head, PT Bank DBS Indonesia, Risanti Febriana, explained how digibank by DBS helps customers to level up for a better future. The final session also presented musician Maliq D'essentials.
Rudy Tandjung, Director of Consumer Banking Group, PT Bank DBS Indonesia, said, “This year, digibank by DBS is even more enthusiastic about providing sustainable digital services to facilitate customers' daily banking activities. digibank by DBS used this momentum to introduce various additional features such as digibank Mutual Funds that allows customers to sell, buy, and switch through one application, as well as credit card approvals and agreed limits given within 60 seconds. Therefore, we can present solutions and become a trusted bank for customers.”
Since its launch in August 2017, digibank by DBS has carried out various digital transformations ranging from collaboration with GoPay for the development of the Pay and Buy feature in the first round of 2018, to the development of Unsecured Loan products, Contextual Marketing Platform, and the addition of Pay and Buy to more than 20++ billers through collaboration with Home Credit and e-Money in the second round of 2018. In 2019, digibank by DBS developed e-SBN products, added Pay and Buy to 40++ billers, and updated the appearance of the digibank by DBS application to make it easier for customers to understand. digibank by DBS started to develop wealth democratisation by providing convenience for customers in managing and developing their finances through various investment products in the second round of 2020.
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About DBS
DBS is a leading financial services group in Asia with a presence in 18 markets. Headquartered and listed in Singapore, DBS is in the three key Asian axes of growth: Greater China, Southeast Asia and South Asia. The bank's "AA-" and "Aa1" credit ratings are among the highest in the world.
Recognised for its global leadership, DBS has been named “World’s Best Bank” by Euromoney, “Global Bank of the Year” by The Banker and “Best Bank in the World” by Global Finance. The bank is at the forefront of leveraging digital technology to shape the future of banking, having been named “World’s Best Digital Bank” by Euromoney. In addition, DBS has been accorded the “Safest Bank in Asia” award by Global Finance for 12 consecutive years from 2009 to 2020.
DBS provides a full range of services in consumer, SME, and corporate banking. As a bank born and bred in Asia, DBS understands the intricacies of doing business in the region’s most dynamic markets. DBS is committed to building lasting relationships with customers, and positively impacting communities through supporting social enterprises, as it banks the Asian way. It has also established a SG50 million foundation to strengthen its corporate social responsibility efforts in Singapore and across Asia.
With its extensive network of operations in Asia and emphasis on engaging and empowering its staff, DBS presents exciting career opportunities. The bank acknowledges the passion, commitment and can-do spirit in all of our 29,000 staff, representing over 40 nationalities. For more information, please visit www.dbs.com.