“Indonesian society which is classified as emerging affluent market segments are those that are financially secure, with monthly consumption costs range from Rp 1,2 million to Rp 6 million,” added Managing Director Head of Digital Banking Group PT Bank DBS Indonesia, Leonardo Koesmanto. “In terms of education, people belonging to this segment have a higher level of education or at least complete the bachelor level, which then leads to work with a better income. Financial independence is considered to be the foundation that allows this segment to become the best version they can. They believe that is not about how much money has produced but what can be done with the owned funds.”
Observing the existence of emerging affluent market segment, digibank by DBS has actively innovated to become an intelligent way of banking so that they can accommodate their aspiration in achieving financial independence. digibank by DBS allow its customers to do all banking activities only through grip, such as opening an account, e-wallet top-up, paying monthly bills, foreign exchange transfer, non-collateral loans (KTA) with approval for only 60 seconds, opening deposits to investing with 100% of digital process from end-to-end.
To understand their aspiration better and provide hands-on experiences in the features of digibank by DBS application, digibank by DBS held Do More Festival. Cooperate with a number of well-known young people which experts in their field ranging from financial planner, creativepreneur, traveler, and business people, digibank by DBS raise topics that are close to the issues or interests of this segment. Thus, digibank by DBS can be present to provide solutions from various problems faced by customers.
That topics are packaged in a talk show session which are different everyday, which are about Creativepreneur, where digibank wants to be present as a banking solution and financial for all creativepreneur so they can be more successful. Also, topics about women in a Women on Talk show session. In this session, digibank raises issues about the role of women in the workplace, their contribution in the tech world and startup, till as a housewife, and women’s aspiration in financial management or investment planning for the family's future. Another topic that became one of the most popular interests this day is travelling. In Travel Hack talk show session, the inspirator explain some travelling tips, start from tips to looking for an attractive offer at online booking platform until the safety travelling, and presenting digibank credit card travel only from application, exchange digibank credit card rewards to miles for upgrade the flight class, even change the transaction during holiday to be installment through digibank application by DBS.
Another important topic is related to finance which was discussed on Financial Planning 101 talkshow session. This session elaborates further on basic investment ranging from investment instruments to how to buy. Furthermore, this session also discussed more about obtaining additional income outside of salary and making it as passive income.
“Digibank by DBS is committed to realizing the intelligent way of banking by continuing to enrich our features to accommodate the aspirations of Indonesia’s emerging affluent. Do More Festival is held as a forum for us to fulfill their aspirations and offer our features as solutions. One of them is the e-SBN feature where we can make investment as an easy, practical, and safe choice on achieving financial independence while supporting government in national development by becoming a Retail Bond Series SR012 distribution partner,” added Leonardo Koesmanto.
“SR012 is a sharia investment product which is offered by the government to individual Indonesian Citizens, as a safe investment instrument, easy, affordable, and profitable. Therefore, SR012 is very appropriate for the society who wants to start investing early. In addition with e-SBN feature which is served by digibank by DBS, so the society can invest easily whenever and wherever,” added Director of Sharia Finance Ministry of Finance of the Republic of Indonesia, Dwi Irianti Hadiningdyah.
SR012 can be ordered starting 24 February-18 March 2020 with an ordering start from Rp 1 million. SR012 have a characteristic of being tradeable in the secondary market. In addition SR012 also has the potential to get capital gains or potential profit when re-sell. With 6,3% coupon (p.a) rewards are paid monthly. Payment of rewards and main until due date guaranteed by the SBSN Law so this investment instrument has almost no risk of default.
For further information, please visit
https://www.dbs.id/digibank/id/id/investasi/sukuk-ritel
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About DBS
DBS is a leading financial services group in Asia with a presence in 18 markets. Headquartered and listed in Singapore, DBS is in the three key Asian axes of growth: Greater China, Southeast Asia and South Asia. The bank's "AA-" and "Aa1" credit ratings are among the highest in the world.
Recognised for its global leadership, DBS has been named “World’s Best Bank” by Euromoney, “Global Bank of the Year” by The Banker and “Best Bank in the World” by Global Finance. The bank is at the forefront of leveraging digital technology to shape the future of banking, having been named “World’s Best Digital Bank” by Euromoney. In addition, DBS has been accorded the “Safest Bank in Asia” award by Global Finance for 11 consecutive years from 2009 to 2019.
DBS provides a full range of services in consumer, SME and corporate banking. As a bank born and bred in Asia, DBS understands the intricacies of doing business in the region’s most dynamic markets. DBS is committed to building lasting relationships with customers, and positively impacting communities through supporting social enterprises, as it banks the Asian way. It has also established a SGD 50 million foundation to strengthen its corporate social responsibility efforts in Singapore and across Asia.
With its extensive network of operations in Asia and emphasis on engaging and empowering its staff, DBS presents exciting career opportunities. The bank acknowledges the passion, commitment and can-do spirit in all of our 28,000 staff, representing over 40 nationalities. For more information, please visit http://www.dbs.com.