DBS Bank (HK) reinvents social media sensation uGOiGO™ with super deposit deals for everyone in 2014 | 繁體
With the success of the initial campaign, DBS Bank (Hong Kong) is upping the ante with uGOiGO™this year. Beginning on 8 January 2014, uGOiGO™is rolling out new and exciting super deals for everyone on the first Wednesday of every month this year.
“There is a lot of digital and social media content out there and we want to stand out. With uGOiGO™this year, we are again reinventing the way DBS Hong Kong connects with and engages our target customers. Every month, there will be exciting and exclusive offers for both new and existing customers, so be sure to check back on the first Wednesday of every month for updated offers,” Vivian Chan, Executive Director, Deposits and Secured Lending, Consumer Banking, of DBS Bank (Hong Kong) Limited, said.
In January, DBS Bank (Hong Kong) is kicking off the 2014 uGOiGO™campaign with exclusive limited-time offers, including a special Hong Kong Dollar Savings Interest Reward group-buy promotion for new DBS Treasures customers and attractive RMB time deposit offers for existing DBS Treasures customers. To enjoy the super deals, simply log on to the uGOiGO™website at www.dbs.com/hk/ugoigo to download the uGOiGO™e-coupon and present it at any DBS branch, or make an appoin™ent with us online.
With uGOiGO™anchoring the bank’s online deposits platform, DBS Bank (Hong Kong) continues to innovate and pioneer new firsts to improve the customer experience, deepen customer engagement and drive differentiation.
New DBS Treasures customers* can enjoy a reward rate of up to 1.48% p.a.:
- 1.35% p.a. HKD Savings Interest Reward1
- 0.10% p.a. in the form of a HK$500 Instant Cash Reward2
- 0.03% p.a. HKD Savings Basic Interest Rate3
- A Limited Edition 3D CNY Calendar^
Existing DBS Treasures customers* can enjoy 2.88% p.a. preferential interest rate on a six- month RMB time deposit:
- 2.88% p.a. Preferential Interest Rate on a six-month RMB Time Deposit with new funds of RMB100,000 or above4
- Up to RMB1,680 Cash Reward for converting funds into RMB via designated channel5
- A Limited Edition 3D CNY Calendar^
Offers are valid until 24 January 2014 and are subject to related Terms and Conditions. For enquires, please call our 24 hour hotline 2290 8812.
[1] The interest reward is calculated based on the Average Account Balance during the Rewards Counting Period. “The Average Account Balance” is the average of the closing balance of (i) all deposits in savings and current account(s) in Hong Kong Dollar and any foreign currency and (ii) all inves™ents under the new DBS Treasures account of the Reward Counting Period. “Rewards Counting Period” means the period commencing on the new DBS Treasures account opening date and ending on the last day of the 6th calendar month from the new DBS Treasures account opening date.
[2] The reward rate is calculated based on new funds of HK$1,000,000 maintained in a new DBS Treasures account for six months from the account opening date.
[3] The interest rate is quoted as of 7 January 2014 and based on a HKD Savings Account balance of HK$1,000,000. It is subject to change by the Bank from time to time.
[4] Only applicable when converting such RMB funds from HKD via Auto-RMB Deposit Builder Service
[5] During Promotion Period, customer may enjoy cash reward of RMB80 (capped at RMB1,680 cash reward) for every RMB100,000 converted from HKD via designated channel. Taking an example that a customer converts HKD into RMB100,000 via designated channel and receives RMB80 Cash Reward, and then uses such RMB100,000 fund to set up a 6-month RMB Time Deposit, the reward interest rate is 0.16%p.a..
*For a DBS Treasures account, a monthly maintenance fee of HK$200 will be charged if a customer's monthly average account balance (including deposits and/or inves™ents, calculated on a calendar month basis on the last day of the relevant calendar month) in any 3 consecutive months falls below HK$1,000,000, or its equivalent in foreign currency (ies), as determined by the Bank from time to time.
^Limited supply on a first-come-first-serve basis only.
Photo Captions
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Photo 1: uGOiGO™Landing Page.
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Photo 2: uGOiGO™Preferential Interest for HKD Savings Group Buy Offer for New-to-Bank Treasures customers.
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Photo 3: uGOiGO™Preferential Interest Rate on 6-month RMB Time Deposit Group Buy Offer for existing Treasures customers.
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Photo 4: “There is a lot of digital and social media content out there and we want to stand out. With uGOiGO™this year, we are again reinventing the way DBS Hong Kong connects with and engages our target customers. Every month, there will be exciting and exclusive offers for both new and existing customers, so be sure to check back on the first Wednesday of every month for updated offers,” Vivian Chan, Executive Director, Deposits and Secured Lending, Consumer Banking, of DBS Bank (Hong Kong) Limited, said.
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Photo 5: Vivian Chan, Executive Director, Deposits and Secured Lending, Consumer Banking, of DBS Bank (Hong Kong) Limited (centre), joined the DBS Chinese New Year Boy and Girl mascots to help kick off the brand new 2014 uGOiGO™campaign at The Center in Central.
About uGOiGO™
As the first of its kind in the Hong Kong financial services industry, uGOiGO™successfully demonstrated the use of social media to generate awareness virally and expand our customer reach to younger affluent consumers. uGOiGO™ was launched in January 2013 as an innovative group-buy concept and campaign platform. Under uGOiGO™’s group-buy mechanism, higher interest rate tiers for time deposit offers were triggered as the number of participating consumers rose and reached the required threshold. uGOiGO™is a trademark of DBS Bank (Hong Kong) Limited, registered in Hong Kong and other countries.
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About DBS
DBS - Living, Breathing Asia
DBS is a leading financial services group in Asia, with over 250 branches across 17 markets. Headquartered and listed in Singapore, DBS has a growing presence in the three key Asian axes of growth: Greater China, Southeast Asia and South Asia. The bank's capital position, as well as "AA-" and "Aa1" credit ratings, is among the highest in Asia-Pacific. DBS has been recognised for its leadership in the region, having been named “Asia’s Best Bank” by The Banker, a member of the Financial Times group, and “Best Bank in Asia-Pacific” by Global Finance. The bank has also been named “Safest Bank in Asia” by Global Finance for six consecutive years from 2009 to 2014.
DBS provides a full range of services in consumer, SME and corporate banking activities across Asia. As a bank born and bred in Asia, DBS understands the intricacies of doing business in the region’s most dynamic markets. These market insights and regional connectivity have helped to drive the bank’s growth as it sets out to be the Asian bank of choice. DBS is committed to building lasting relationships with customers, and positively impacting communities through supporting social enterprises, as it banks the Asian way. It has also established a SGD 50 million foundation to strengthen its corporate social responsibility efforts in Singapore and across Asia.
With its extensive network of operations in Asia and emphasis on engaging and empowering its staff, DBS presents exciting career opportunities. The bank acknowledges the passion, commitment and can-do spirit in all of our 21,000 staff, representing over 30 nationalities. For more information, please visit www.dbs.com