Bank DBS Indonesia helps Makassar citizens feel confident in seizing investment and business opportunities
Indonesia, 03 Aug 2024 - Bank DBS Indonesia ("Bank DBS") always strives to understand the challenges faced by customers and identify their needs through research. Its latest research has found changes in wealth management needs, including a change in the definition of wealth in the affluent segment. In the past, wealth in the affluent segment denoted the financial profile of an individual. Today, it also encompasses the financial profile or net worth of a business. Therefore, it is crucial for wealth management partners to have a vision and capabilities that cover both areas.
In addition, the 2024 Customer Immersion study on Bank DBS Indonesia's priority and private banking segments highlights the affluent segment’s dominance in Indonesia with 66 percent of them classified as business owners, 16 percent as private employees and 15 percent as professionals. Other findings reveal that three segments, namely retail, priority and private banking, share a common need, which is to find partners who can provide guidance and discuss investment and business opportunities. This is especially crucial for priority and private banking customers.
However, each segment faces different challenges. The retail segment may find investment too hard to understand. The priority banking segment, on the other hand, faces problems in finding reliable partners to support growth in every aspect of life (financial, business, and personal growth). Meanwhile, the private banking segment has to deal with the challenges of information complexity as they strive to strengthen their business while preparing the next generation to run the business.
To support all three segments, Bank DBS Indonesia presents personalised solutions that suit the profile of each segment so that customers can
'Be Confident. Be More of You.'
These solutions include local and regional insights, Bank DBS’ global networks, business and investment banking services (Consumer Banking Group and Institutional Banking Group), and artificial intelligence-enhanced insights. Bank DBS Indonesia also continues to grow wealth penetration by improving financial literacy and expanding access to investment products in the digibank by DBS ecosystem with non-banking partners in the wealth technology sector. These partnerships will be further scaled up in 2025 to accelerate wealth growth at Bank DBS Indonesia.
"Bank DBS Indonesia understands the different needs for wealth management in each segment, which is why we deal with it early on by presenting different solutions so that they can
Be Confident. Be More of You
. Exclusive to digibank by DBS customers, Bank DBS Indonesia enables them to intelligently navigate the future. For the DBS Treasures segment, we equip them with the necessary instruments to embrace all opportunities, both big and small. As for the DBS Treasures Private Client segment, Bank DBS Indonesia provides various solutions so that customers can leave their footprint across generations," said Director of Consumer Banking at PT Bank DBS Indonesia
Melfrida Gultom
.
To support these customers' aspirations, Bank DBS Indonesia applies the One Bank Solution approach, a holistic solution to make it easier for customers to access banking services under one roof:
Local and regional insights:
in a dynamic market environment, Bank DBS Indonesia captures every signal, no matter how small, and turns it into an opportunity with the support of a team of regional experts, the Chief Investment Office (CIO), and sharpened by a team of experts in each country to design personalised wealth management strategies for each client.
Bank DBS' global networks:
for banking and lifestyle access and transactions.
Business and investment banking services:
Connecting customers with Bank DBS Indonesia’s networks to support business expansion and wealth building.
Artificial intelligence-enhanced insights (based on market data, profiles, and customer behavioral characteristics:
momentum-driven analysis tailored specifically for each customer to enable them to make the right financial decisions.
Beyond that, ESG-linked Asset under Management (AuM) in Asia-Pacific is set to more than triple to USD3.3 trillion by 2026, according to PwC's "Asset and Wealth Management Revolution 2022" report. This shows the growing public interest in and awareness of sustainable investment. Accordingly, Bank DBS Indonesia is expanding access to Environmental, Social, and Governance (ESG)-linked investment solutions that generate higher potential returns while making a positive impact on society and the environment, in line with its vision to be the 'Best Bank for a Better World'.
To further increase wealth penetration, Bank DBS Indonesia organised a series of wealth literacy programmes for all segments, ranging from the Live & Learn financial literacy programme for digibank by DBS customers to Smart Talk for DBS Treasures and DBS Treasures Private Client in the form of the latest outlook from Bank DBS Indonesia and regional experts and prominent speakers, as well as networking to open doors to new opportunities.
This year, Bank DBS Indonesia made the
Be Confident. Be More of You Road Trip
to six cities: Pekanbaru, Makassar, Balikpapan, Jakarta, Medan, and Surabaya. Makassar was the second stop to introduce two main topics, namely "5 Surefire Ways to Achieve Wealth" and "Makassar on the Rise: Tourism Paradise, Investment Opportunities". The event featured experts in their fields, such as Head of Investment & Insurance Product, Consumer Banking Group at PT Bank DBS Indonesia
Djoko Soelistyo;
Equities Specialist at DBS Group Research
Maynard Arif;
Regional Business Manager at PT Bank DBS Indonesia
Paulus Pranajaya;
Mauna Group CEO
Prathama Nugraha Tjoeng;
Investor, Content Creator, and Community Builder
Theo Derick,
among others.
All these efforts are tangible proof of Bank DBS Indonesia's 'spark' to provide comprehensive solutions for customers in line with its 'Trust Your Spark' spirit and in accordance with Bank DBS Indonesia's commitment to making customers 'Live more, Bank less'. For more information, please visit the DBS Wealth Management website
https://go.dbs.com/dbswealth
.
About DBS
DBS is a leading financial services group in Asia with a presence in 19 markets. Headquartered and listed in Singapore, DBS is in the three key Asian axes of growth: Greater China, Southeast Asia and South Asia. The bank’s “AA-” and “Aa1” credit ratings are among the highest in the world.
Recognised for its global leadership, DBS has been named
“World’s Best Bank”
by Global Finance,
“World’s Best Bank”
by Euromoney and
“Global Bank of the Year”
by The Banker. The bank is at the forefront of leveraging digital technology to shape the future of banking, having been named
“World’s Best Digital Bank
” by Euromoney and the world’s “
Most Innovative in Digital Banking”
by The Banker. In addition, DBS has been accorded the
“Safest Bank in Asia
“ award by Global Finance for 15 consecutive years from 2009 to 2023. DBS Indonesia is ranked second in the top as
World’s Best Bank in Indonesia
for three consecutive years from 2020 to 2022.
Established in 1989 as part of the Singapore-based DBS Group, PT Bank DBS Indonesia (Bank DBS Indonesia) is one of the banks with the longest history in Asia. Currently operating 1 Head Office, 13 Branch Offices, 16 Assistant Offices and 4 Functional Offices and 3,011 active employees in 15 Major Cities in Indonesia, Bank DBS Indonesia provides comprehensive banking services in the corporate, SME and consumer banking segments that focuses on the customer experience to 'Live more, Bank less'. We also see a purpose beyond banking and are committed to supporting our customers, employees and the community towards a sustainable future.
PT Bank DBS Indonesia
is licensed and supervised by The Indonesian Financial Services Authority (OJK), and an insured member of Indonesia Deposit Insurance Corporation (LPS).
DBS is committed to building lasting relationships with customers, as it banks the Asian way. Through the DBS Foundation, the bank creates impact beyond banking by supporting businesses for impact: enterprises with a double bottom-line of profit and social and/or environmental impact. DBS Foundation also gives back to society in various ways, including equipping underserved communities with future-ready skills and helping them to build food resilience.
With its extensive network of operations in Asia and emphasis on engaging and empowering its staff, DBS presents exciting career opportunities. For more information, please visit
www.dbs.com
.
DBS Bank Ltd | 12 Marina Boulevard, DBS Asia Central @ Marina Bay Financial Centre Tower 3,
Singapore 018982 | Co. Reg. No. 196800306E
Tel: 65.6878 8888 | www.dbs.com
