Making Banking Joyful

We seek to "Make Banking Joyful" - by leveraging digital technologies and embedding ourselves seamlessly into your lives to deliver simple, fast and contextual banking solutions and experiences. We are here for the long term, with a view to enrich lives, transform businesses and drive sustainable outcomes.

A purpose-driven bank

Being purpose-driven is part of our DNA. From the time of DBS’ and POSB’s founding as the Development Bank of Singapore and “People’s Bank” respectively, we have believed in the importance of good citizenship. Building on this illustrious heritage, DBS has continued to reinvent ourselves over the years with a view to creating a more sustainable bank.

We are focused on three sustainability pillars: (i) Responsible banking (ii) Responsible business practices and (iii) Creating social impact.

We use the Sustainable Development Goals (SDGs) as a framework for guiding our areas of focus, including

• SDG 5 – Gender Equality
• SDG 7 – Affordable and Clean Energy
• SDG 8 – Decent Work and Economic Growth
• SDG 9 – Industry, Innovation and Infrastructure
• SDG 12 – Responsible Consumption and Production
• SDG 13 – Climate Action