Karen Ngui

Karen Ngui

魏洪英

Strategic Marketing & Communications

Managing Director

Ms Karen Ngui joined DBS in June 2005 and is Managing Director and Head of Group Strategic Marketing and Communications. She is also a board member of DBS Foundation.

Karen is responsible for corporate communications, brand management, strategic marketing, internal communications and sponsorships. She also oversees the bank’s sustainability efforts in corporate volunteerism and championing social enterprises through DBS Foundation. She leads media and issues management efforts across the DBS Group. In addition, she is responsible for managing and enhancing the bank's brand positioning as well as establishing a consistent brand identity across all businesses and markets, including Singapore, Greater China, South and Southeast Asia.

With over 30 years’ experience in corporate branding, marketing and communications for financial institutions, she joined DBS from Standard Chartered Bank where she was the Global Head, Brand Management and Strategic Marketing.

Karen holds a Bachelor of Science degree in Environmental Engineering from University of Southern Illinois and a Masters of Business Administration from University of Iowa.